Meet the Chef with Ioana Romanescu
Our second presentation of Meet the Chef is done from Bucharest, Rumania. Ioana Romanescu, a student of our Extended Online B·Concept Pastry Course , is a pastry chef, teacher, and the founder of Cupcake Philosophy, a creative and inspiring project.
With a keen sense of aesthetics and a high standard of quality that she brings to her creations, she has received several awards, including the recent “Best Pastry Chef in Romania” award for 2022. In addition, Ioana has served as a judge on television shows, a panelist at hospitality industry events, and—what she enjoys most—she leads workshops and educational talks for industry professionals and children, who inspire her to continue creating new products.
After living for a few years in Canada, where she got inspired by a small pastry shop, Ioana decided to become a pastry chef as she founded Cupcake Philosophy. She left her job to follow her passion; making pastry creations that touch people’s senses and emotions while celebrating the most special occasions, from weddings to educational events.
For Ioana, a product’s first impression is key. Therefore, she gets inspired by architecture and nature, highlighting textures and flower shades. Undoubtedly, the way we present a product defines who we are as pastry chefs and as individuals, and Ioana takes care of every single detail to communicate her personality in her elaborations.
Her pastry practice is responsible with the environment as she uses high quality ingredients with which she makes her low in fat and low in sugar pastry products. Something that we love about her is that she creates pastry products that align with each season. She uses seasonal fruits to benefit from their taste, purity, and color.
And… which is the ingredient that must be included in every Cupcake Philosophy elaboration? – Definitely, The heart!💛
“People tell me that my face lights up when I talk about my work. I think that if I hadn’t had that passion for starting from scratch, working hard, learning, and being creative, I wouldn’t be here. I firmly believe that, in our work as pastry, if your heart isn’t in it, you can’t succeed,” says Ioana.
The B·Concept extended pastry course was a revelation for her, helping her understand the “science” behind each recipe. Ioana began applying this knowledge to her existing recipes, making them healthier, lighter, and more flavorful, but the B·concept method also gave her the tools she needed to develop her own products from scratch, without fear of making mistakes and knowing exactly how to solve any problem she might encounter along the way.
Learning about pastry techniques helped her control the ingredients used and the textures created in each of her recipes. Thus, she has been able to create pastry products as spectacular as these ones. Certainly, she has been able to show her own pastry style and we are beyond amazed with the results. Ioana is currently working on a new pastry product collection that we will soon be able to enjoy.
“I recommend this course because of the passion of Jordi’s team, the clarity they’ve provided me with, and how easy it’s been for me to develop my own creative work.” Ioana Romanescu.
The B·concept been a “life-changing experience” for her, and we couldn’t be prouder or happier about it. We hope this interview has sparked your desire to learn and create. Without a doubt, dreams know no bounds, and with hard work, anything is possible. 💚
We want to thank Ioana Romanescu for participating in our new initiative and we wish her the best of lucks. Please visit her webpage and her Instagram profile to know more about this talented pastry chef!
If you’d like to know more about the course she took in our Pastry School, here are all the details:
